Hard problems, good people, memories worth keeping.難題、好夥伴、還有值得留戀的回憶
Years from now, the launches will blur together but the people won't. Team trips, spontaneous food adventures, late-night debugging that somehow turns into a great story. We're here to build something big, and to collect a few memories along the way.多年以後,你可能記不清每一次上線,但一定記得一起共事的人。團隊旅遊、說走就走的美食探險,還有那些熬夜抓 bug、最後變成經典故事的夜晚。我們想做出一番大事,也想在路上留下一些值得記住的回憶。

































































































































Hi there,
Deciding where to work is a big decision. We spend so much of our lives at work that you really do need to love the people around you and love the problems you're solving. It makes an enormous difference to your quality of life, and it's not something to settle on.
So let me tell you what actually motivates me to build this.
I want to help everyone at Berry find meaning in their work. I think that's about the highest calling a company has. Tangibly, that means everyone shares in what we build financially. Intangibly, it means being proud of the work you do here, and proud of the team you did it with.
And I want to push the human race forward. Restaurants are one of the largest employers on the planet, tens of millions of people clocking in every single day. The work we do makes their shifts less chaotic and their days better, and it touches the millions of guests who walk through their doors.
We're looking for people who get excited rather than intimidated by hard problems, who want to achieve things they could never pull off alone, and who take the relationships with the people they work beside seriously.
If that sounds like you, we'd love to hear from you.
嗨,
選擇在哪裡工作,是一個很大的決定。我們一生有這麼多時間花在工作上,你真的需要喜歡身邊的人,也喜歡自己在解的問題。這件事對生活品質的影響非常大,不該將就。
所以我想形容一下,我怎麼看待在 Berry 工作。
我希望讓每一位 Berry 的夥伴,都能在工作裡找到意義。我認為這幾乎是一家公司最高的使命。具體地說,是每個人,能在財務上實質分享我們一起創造的成果;無形地說,是能為自己做的事感到驕傲,也為團隊感到驕傲。
我希望推動人類往前進。餐飲業是全世界最大的雇主之一,每天有數千萬人在門市裡上班。我們做的事,能讓他們的日常更便利、也造福每天走進店裡的數億名顧客。
我們想找的,是面對難題會興奮而不是退縮的人;想達成一個人絕對做不到的事的人;也真心把身邊同事的關係看得很重的人。
如果這聽起來像你,很期待收到你的來信。

A small team of exceptional people beats a big team of good ones.一小群頂尖人才,勝過一大群還不錯的人
Find great people, then give them leverage找到頂尖的人,再給他們最大的槓桿
Talent density is what we optimize for. We never measure our success by how many people are in the company. Fewer people means less coordination and more time on meaningful work. Then we give that small team everything it needs, such as an unlimited Claude budget.我們追求的是人才密度,從不用人數多寡衡量成功。人少,溝通成本就低,投入在真正有價值的工作上的時間就多。我們用大量的資源及自由(例如無上限的 Claude 使用額度),讓這支小團隊能無後顧之憂,盡情發揮。
See a dream? Go get it.有夢,就去追
It's the trait we're proudest of. Our people don't let anyone else's expectations set their path. They chase what they actually want to build and go after it with everything they have, even when that means taking an unconventional route. Self-taught engineers, accountants turned product managers, a team of entrepreneurial, quirky, courageous people willing to bet on themselves.這是我們最自豪的特質。Berry 的人不太在意別人的眼光,也不照著世俗鋪好的路走;心裡想做的事,就竭盡所能去實現,哪怕得繞一條不太常見的路。自學出身的工程師、會計轉職的產品經理,一支充滿創業魂、有點怪又夠大膽的團隊,敢做別人不敢做的決定。
Think like an owner. Be one.以經營者的角度思考,也真的成為股東
Skin in the game與公司共享成果
Own equity and work toward a common dream. When Berry wins, you win. We want people who think in years, not sprints.持有公司股權,朝同一個夢想前進。Berry 贏,你也贏。我們要找的,是用「年」在思考的人,而不是短視近利的人。
Radical transparency徹底透明
Owners deserve the full picture. Metrics, roadmap, hard calls and honest mistakes are shared openly, because you can't act like an owner while flying blind.要有經營者的視角,就得先看得到全貌。營運數字、產品路線圖、艱難的取捨、犯過的錯,我們全部攤開來講。看不見全局,就做不出對的判斷。
Be at the front lines of the AI revolution.站上 AI 革命的最前線
Every generation gets one technology shift this big. Ours is happening right now, and we're not watching it from the stands.這麼大的技術變革,一個世代只會遇上一次。它正在發生,而我們不想只當觀眾。
We are still in Chapter 1我們還在第一章
Everything built with AI so far is the opening page. The companies that will define this era are being assembled right now, by small teams making big bets. Join now and help us write the story.到目前為止,所有用 AI 打造的東西,都還只是開場白。真正定義這個時代的公司,正由此刻敢下重注的小團隊打造。現在加入,和我們一起把這個故事寫下去。
Data moats win this war資料護城河決定勝負
In the Age of AI, proprietary data is what differentiates companies. Berry is collecting one of the largest datasets of QSR physical AI in the world.在 AI 時代,專有資料才是企業真正的差異化。Berry 正在累積全世界數一數二大的 QSR 實體 AI 資料集。
The grand vision我們的終極願景
Automate every repetitive visual task in restaurants. Free the staff to get back time and focus on the human interaction.把餐廳裡所有重複性的視覺工作,全部自動化。讓現場夥伴找回時間,專注在人與人的互動上。
Define how the world's largest restaurants will run全球餐廳的營運方式,由你來定義
Berry AI puts computer vision into thousands of drive-thrus and kitchens across America. We help the world's largest restaurant brands run faster, so that their millions of customers can spend less time waiting in line. Unsolved problems, real responsibility, never boring.Berry AI 把電腦視覺帶進全美數千條得來速與廚房,協助全球最大的餐飲品牌跑得更快,讓數百萬名顧客少花時間排隊等待。沒人解過的難題、真實的責任,永遠不無聊。
Trailblazers開拓者
The problems we solve are unsolved. As the market leader, there's no playbook to borrow and no one to copy. We chart new territory every day.我們解的,是還沒有人解開的問題。身為市場的領先者,沒有前例可循,也沒有對象可以模仿。我們每天都在開拓新的疆界。
Define the standard定義標準
The largest restaurant brands in the world are deciding right now how they'll run for the next 20 years. The systems we build become how they run.全球最大的餐飲品牌,正在決定未來二十年要怎麼經營。我們打造的系統,就是他們未來的營運方式。
How we work together.我們怎麼一起做事
Confront Mistakes坦然面對
When something goes wrong, we don't hide behind excuses. We own it, fix it, capture the lesson, share it, and move on. Feedback is a gift. The best people don't fear negative feedback; they seek it out and grow from it.出事了,不找藉口閃躲。認了、修了、記下教訓、分享出去,然後繼續往前。最優秀的人不怕負面回饋,他們主動尋求 feedback,並從中成長。
Team-first團隊優先
We succeed and fail together. No individual is greater than the team. Whoever made the mistake, we solve the problem as a team first. Then we review what went wrong.成敗都一起扛。團隊目標大於個人利益。不管錯在誰,我們一起把問題解決。之後再來檢討哪裡出了問題。
Just do it捲起袖子
Every person in the company, even the most senior leaders, needs to know the details and contribute real work. We bias for action. Problem solvers over people who only identify problems, people who take a risk and fail over people who comment from the sidelines. We look for people who aren't afraid of more responsibility.公司裡每一個人,包括最資深的 leader,都要懂細節、也要有動手實際產出。解問題的人,勝過只指出問題的人;敢冒險失敗的人,勝過只在場邊評論的人。我們要找的是不怕承擔更多責任的人。
Commitment is Everything承諾至上
Deliver things by when you say they will be, no matter how small the task. No promises broken. Commitment builds trust. Trust builds great teams.說好什麼時候交,就什麼時候交。再小的事也一樣。不開空頭支票。承諾建立信任,信任打造出色的團隊。
用我們這世代的成就,讓世界看見台灣
台灣的團隊,實力絕不輸海外。Berry 要證明的是,立足台灣,我們一樣能打造出服務全球的世界級 AI 公司。每一次擊敗競爭對手、每一個部署到美國門市的產品,都是讓世界看見台灣的一步。
This isn't for most people.
Maybe it's for you.這不適合大多數人。
但也許,剛好適合你。
If you read this far and felt something, don't overthink it. Come build the future of restaurants with us.如果你一路讀到這裡,心裡有一點悸動,別想太多。來,和我們一起打造餐飲業的未來。
